Do Not Sell My Personal Information
Your Rights Under UK Law
At Mersfield London, protecting your privacy is a top priority. We are committed to handling your personal data responsibly and in accordance with applicable UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
This notice applies to individuals located in the United Kingdom and explains how we collect, use, and protect your personal data.
Your Rights Under UK GDPR
Under UK data protection law, you have the following rights regarding your personal data:
Right of Access
You have the right to request a copy of the personal data we hold about you and information on how it is used.
Right to Rectification
You may request that inaccurate or incomplete personal data be corrected.
Right to Erasure
You may request the deletion of your personal data where there is no lawful reason for us to continue processing it.
Right to Restrict Processing
You may request that we limit the processing of your personal data in certain circumstances.
Right to Data Portability
You may request to receive your personal data in a structured, commonly used, and machine-readable format, or have it transferred to another data controller where technically feasible.
Right to Object
You have the right to object to the processing of your personal data in certain situations, including for direct marketing purposes.
Rights Related to Automated Decision-Making
You have the right not to be subject to decisions based solely on automated processing where such decisions have a legal or significant effect on you.
You will not be treated unfairly or discriminated against for exercising any of these rights.
What Personal Data We Collect
We may collect and process the following categories of personal data:
- Name, email address, and contact details
- Delivery and billing addresses
- Payment information processed securely by third-party payment providers
- Order and purchase history
- Technical data such as IP address, browser type, device information, and website usage data
How We Use Your Personal Data
We use your personal data to:
- Process and fulfil orders
- Provide customer support and respond to enquiries
- Improve our website, products, and services
- Personalise your shopping experience
- Send transactional communications and, where permitted, marketing communications
We do not sell your personal data.
We may share your information with trusted third-party service providers such as payment processors, delivery partners, and analytics providers. This is done strictly for operational and service-related purposes and in accordance with UK data protection law.
How to Exercise Your Privacy Rights
To make a request regarding your personal data, please contact us using one of the methods below. We may need to verify your identity before processing your request.
Email: info@mersfield-london.com
Contact form: via our Contact page
We aim to respond to all verified requests within the timeframes required by UK data protection law.
Customer Support
If you have any questions about your order, returns, or general enquiries, our customer support team is happy to assist.
Email: info@mersfield-london.com
Phone: +44 1325 796620
Contact page: Contact
Customer service hours: Monday to Friday, 09:00 AM to 05:00 PM (UK time)
We aim to respond to all enquiries within 1 to 2 business days.
Business & Company Information
Company name: JWK E-com
Business address: Hertogstraat 10, 2405 ZH, Alphen aan den Rijn, The Netherlands
Store name: Mersfield London
Warehouse address: 706 York Road, NW20 5EM, North West London, United Kingdom
Returns and fulfilment are coordinated through our authorised logistics and fulfilment partners.